# Market Value

### 📈 Market Value in Soccer

The **market value** is a theoretical reference of the price that a player could reach in the transfer market. It is determined by considering various factors, such as age, sporting performance and the player's development potential, among others. It is a dynamic estimate that can vary over time, depending on how these elements evolve.

The market value is usually an approximation of the **transfer price**, which is the actual amount agreed between the clubs in a negotiation. However, the final price may be equal to, lower or higher than the market value, depending on external factors such as negotiations, the urgency of the clubs or the market context.

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The Market Value, as opposed to the [initial-valuation](https://docs.win.investments/win-investments-en/tokens-lore/initial-valuation "mention")of Club Transfer Tokens is dynamic and varies over time.
{% endhint %}

### ✨Key Factors to Define Market Value

#### **👉** Sport Performance

The player's past and current performance is fundamental. Statistics such as goals, assists, minutes played, injuries, and successes achieved, among others, are analyzed.

#### **👉 Age**

Younger players with greater development potential tend to have a higher market value compared to older players.

#### **👉** Current Contract

The remaining length of the contract and the player's current salary may influence its value. A contract close to expiration may reduce the market value.

#### **👉 Position**

The player's position on the field affects his value. Critical positions, such as goalkeeper, central defender or striker, tend to be in greater demand and therefore have a higher value.

#### **👉** Sales Potential

The attractiveness of the player in the international market and its ability to generate future revenues are also determining factors.

#### **👉** Injuries

Injuries, especially serious or recurring injuries, can significantly decrease a player's market value. They represent an inherent risk in the development of a player's career and are therefore transferred as risks to any related investment.